Four heritage sites get QR Codes to aid visitor interpretation

Using QR Codes at Heritage sites

Dover Castle
Dover Castle in Kent

What the heritage sector is rapidly recognising is that there’s great potential in the use of low cost, small square Quick Response (QR) codes, that have already appeared regularly in magazines, to help people that visit UK heritage sites interpret them better. A special new QR code research project is now being run by IT’s in Conservation (ITiC) as part of a Building Conservation MSc project through the Weald and Downland Museum.

To do this a trial of  over 70 QR codes is being run at key locations across four selected UK heritage sites in the South of England. ITiC is asking for help from site visitors to understand in detail how QR codes can best provide interesting online information for future visitors to UK heritage sites.

Most of the QR codes sited will link to small web pages that are fast to download and easy for visitors to browse on their mobile when they reach a key point of interest. Also being trialled from June to August 2012 is an interactive trebuchet game linked to Dover Castle and a QR code quiz trail at Bramber Castle.

Also included for each site are YouTube channel videos, plus two minute online audio guides for the key properties:

The overall aim of the research is to see how QR codes can best help visitors to appreciate our unique buildings, conservation and heritage, and to aid people of all ages in understanding our history and culture more deeply.

Visitors are asked to fill in an online research questionnaire – See it here

For more details on this QR initiative see www.itsinconservation.co.uk

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About Andrew Kerry-Bedell

IT and marketing consultant into Alfas, gadgets, films, beer, squash, skiing and making things
This entry was posted in Conservation, Heritage, online technology, QR codes, research, South Downs National Park, South Downs Way and tagged , , , , , , , , , , . Bookmark the permalink.

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